ABSTRACT
This article considers research approaches often associated with media and journalism studies as complementary assessment strategies to inform decisions associated with evaluating foreign aid. In order to do so, the case of British foreign aid towards Colombia in the context of the War on Drugs is examined as a case study. The authors explore the relationship between aid giving and the receipt of aid by focusing on how the media can be used as a peacebuilding indicator. There is a dearth of academic inquiry into these issues. This article attempts to flesh out some future lines of scholarly enquiry using the UK–Colombia case study example. It uses research interviews with state officials, multilateral organizations and NGO representatives as well as a review of press coverage in Colombia over a two-year period. The article argues that media could potentially be used as an important indicator of peacebuilding success and failure in the context of aid giving and receipt but that to achieve that there are specific pre-conditions and issues to be addressed by the different parties.
