ABSTRACT

The chapter considers how MacMillan and Edwards' generally applicable discourse analytic approach cut into descriptions of Diana's death. It shows how 'generally applicable' the method is, applying it to a very different empirical context, and via a comparison with critical discourse analysis. It then considers the added value that Discursive Psychology (DP) can bring to the project of a textually oriented media studies. The chapter shows how it was possible to read, 'Who killed the princess' (WKP) as an early attempt to show that a DP inspired analytic approach could underpin a discursively oriented media studies. In order to show how 'generally applicable' WKP's discourse analytic method really is, the chapter explains a case study in which people see third-party recontextualisations at work in a very different setting, and similarly consequential, rhetorical work. The case study focuses on an incident of sexism in the English Premier League involving Andy Gray and Richard Keys, a well known football punditry team.