ABSTRACT
The term “public relations” (PR) typically refers to the communicative expression of relationships between corporations, organizations, or governments, and their constituencies. It is typically understood as economic and corporate-centric, emanating from corporations and organizations as both a form of reputation or crisis management, and a competitive effort to influence constituency members. Recent scholarship extends PR beyond corporate-centrism, encompassing political advocacy communications as well. This “protest public relations” comprises purposive, strategic, and long-term political advocacy relations between social movement actors and constituencies. While similar to corporate PR insofar as both communicate an underlying desire to change the behaviour of constituents, protest PR is typically more transparent and directed toward political, rather than economic, ends.
