ABSTRACT
A measure is any tool or method for measuring a trait or characteristic. The description of measures in research reports is usually identified with the subheading Measures. As a general rule, researchers should provide more information about such newly developed measures than on previously published ones that have been described in detail in other publications, such as test manuals and other research reports. In quantitative research, researchers emphasize the development of objective measures that meet statistical standards for reliability and validity. When researchers use these highly developed measures, they often do not believe that it is important to use multiple measures. A quantitative researcher would be unlikely to supplement such highly developed measures with other measures such as teachers' ratings of students' reading comprehension. For measures designed to measure homogeneous traits, it is important to ask whether they are internally consistent.
