chapter  7
“It’s not about telling people to eat better, stop smoking or get on the treadmill”
WithMandy Cheetham, Sarah Gorman, Emma Gibson, Alice Wiseman
Pages 12

In the following chapter, we describe an example of a collaborative embedded research (ER) project, to develop a community-led, place-based approach to address childhood obesity. We draw on the perspectives of staff from the voluntary and community sector, local government and academia who were involved in the project.