Preface

This introduction presents an overview of the key concepts discussed in the subsequent chapters of this book. The book provides teaching cases for management education in the field of sustainability, management and strategy. The oikos Case Collection reflects this objective and aims to add relevant content to corporate sustainability education at management schools worldwide. The book explores both the opportunities and pitfalls companies and non-governmental organizations face in targeting sustainability issues and how their values and core assumptions impact their business strategies. Sustainability is a concept that demands that organizations consider the legitimate expectations of different stakeholders in their value creation processes. In view of the growing importance of various sustainability trends, management schools are increasingly integrating long-term economic, environmental and social issues into their teaching and research. The book presents background information on oikos, the International Student Organization for Sustainable Economics and Management.