ABSTRACT
This chapter argues that enabling individuals to flourish in more than material or economic terms, and specifically in spiritual terms, is becoming critical challenge for any organisation aiming to succeed in complex business environments that increasingly require it to innovate and act in service of its stakeholders. It discusses a renewed focus on individual flourishing centred on spiritual well-being and suggests that such a focus be a primary task of management seeking to embed sustainability for business and world gain. Creating value for society and the environment as a strategy to drive business innovation and increased value for customers and shareholders requires a new orientation, one that recognises the importance of flourishing at all levels to align world and business interests. Corporate sustainability efforts—which point to the link between organisational and systems flourishing—have largely ignored the spiritual dimension. Flourishing individuals and organisations go beyond the limited paradigms of incentives, and beyond the usual attempts at employee engagement and positive cultures.
