ABSTRACT

The motivation for this volume in the History and Theory of Psychology series is to look across sub-disciplines within psychology and highlight instances where researchers transcended the tendency to think about methodology along traditional lines. Contributors have located examples of researchers who built upon existing ideas to create methods true to their interests and theoretical convictions.

Emerging Methods in Psychology shows how a discipline creates new methods and carves out possibilities that not only generate data, but also advance knowledge of human psychological functioning. It concentrates on showcasing the possibilities that exist when the researcher focuses on the relationship between theory, method, and data.

The question of what kind of expertise is required is a key issue. This is particularly the case in psychology where the tradition of standardizing methods over the last century has served to stabilize research questions. Knowledge creation is deeply affective and ambiguous rather than the secure accumulation of data by a socially legitimized procedure. This innovative volume moves beyond psychology as social engineering into new varieties of social knowledge.

chapter 2|37 pages

Rethinking Word Association