ABSTRACT
This chapter describes two instances of doing literary tourism, teasing out some methodological reflections via an autoethnographic approach that explores ways of performing acts of literary tourism. It begins with a concise account of autoethnography as a valuable research tool in the study and practice of self-guided literary tourism, and then moves on to briefly discuss literary tourism as an instance of cultural and heritage tourism. The chapter offers analysis of two self-guided literary tourist journeys, drawing out implications for literary tourist practice. It also offers some reflections of the author's own literary tourism activity whilst in pursuit of the Argyll locations of Iain Banks's novel, The crow road, in 2008. The chapter draws out the context of literary and heritage tourism activity in this region today and some of the lessons learned in terms of the study and practice of literary tourism. Autoethnography is a methodology that has begun to have more prominence in literary tourism studies.
