ABSTRACT

When he made plans to fly to Boulder, Colorado, for the annual Champions Retreat for leaders of sustainable busi-nesses, Mightybytes CEO Tim Frick envisioned several days of camaraderie, as well as idea-and resource-sharing. He had not planned on wading knee-deep into mud, but when torrential rains caused unprecedented flooding and damage in the billions that year, that is exactly what he and his fellow B Corp leaders did.1