ABSTRACT

Our modern world is moving towards a leisure economy, where an increasing amount of everyone’s discretionary income is spent on culture, recreation and tourism. As retired people make up more and more of the population, a new leisure class – often rather wealthy and healthy – is emerging. Consequently, the economic significance of the leisure industry is gaining in importance, with tourism as one of the most popular and visible phenomena. Mass tourism – which started essentially after the Second World War when Pan American World Airways introduced tourist class on its flights – is the most pronounced exponent of the modern leisure economy, where culture, nature, shopping, or sheer entertainment form the main motives for spatial mobility to foreign destinations.