ABSTRACT

Introduction .................................................................................................................................436 AAL Stakeholders ....................................................................................................................... 437 Business Model Conceptual Background ................................................................................ 439

Business Model Patterns ....................................................................................................... 439 Unbundling Business Model ........................................................................................... 439 Long-Tail Business Model ................................................................................................ 439 Multisided Business Model .............................................................................................. 439 Freemium ............................................................................................................................440 Open Business Model .......................................................................................................440