Orange Juice Color: Visual Evaluation and Consumer Preference

Citrus juices are among the most widely consumed fruit juices because of their combination of desirable ¨ avor, appealing color, and health bene¤ts (Rouse• et al. 2009). Ÿe natural bright color of the citrus juices has been considered traditionally as one of their main advantages over other juices (Barron et al. 1967).