ABSTRACT

Strategic Winery Tourism and Management: Building Competitive Winery Tourism and Winery Management Strategy presents cutting-edge knowledge and research related to strategic winery tourism and winery management. It highlights the major theories on strategic winery tourism and winery management and encompasses a variety of topics ranging from strate

chapter 1|8 pages

THE BUSINESS OF WINE

chapter 6|12 pages

EMERGING ISSUES IN WINE TOURISM

chapter 7|16 pages

WINERY TOURISM IN CHINA