ABSTRACT

The book is made distinctive by the presentation of practitioner insight allied with academic underpinning to create a powerful new framework of unusual breadth and depth. The book communicates contemporary retail thought from the perspectives of both senior international retailers and expert observers.

It is structured around four sections:
* Section I : retailing in an international context
* Section II: chapters from faculty at Templeton College in Oxford outlining the key issues with review questions, discussion topics, assignments and further reading.
* Section III : A unique series of in depth interviews with senior executives in the world's major retailers conducted by the Oxford Institute of Retail Management. Each case is backed up by company and sector information to demonstrate the changing retail and global environment.
* Section IV: A summary and overview with further exercises assignments and recommended reading.The book is an innovative and highly effective new text for both students and executives needing to understand the complexities of the latest global developments and thinking.

part |22 pages

Introduction

chapter |20 pages

Introduction to retail strategy

ByJonathan Reynolds

part |147 pages

Strategic issues in retailing

chapter |27 pages

Attracting and keeping customers

ByRichard Cuthbertson, Richard Bell

chapter |26 pages

Collaboration in the retail supply chain

ByRichard Bell, Richard Cuthbertson

chapter |18 pages

Planning policy for retailing

ByRoss Davies

chapter |23 pages

Retail internationalization: how to grow

ByElizabeth Howard

chapter |18 pages

Prospects for e-commerce

ByJonathan Reynolds

chapter |33 pages

The financial implications of retail strategy

ByDmitry Dragun

part |138 pages

The view from the bridge

chapter |8 pages

Supply chain: a core competency for retailers

Interview with Armin Meier, IT and logistics director of Migros
ByRichard Cuthbertson

chapter |9 pages

Bridging the gap between IT and the business

Interview with Dick Dijkstra, chief information officer and Eric Polman, director, IT strategy and architecture, Ahold
ByChristine Cuthbertson

chapter |6 pages

Leisure and retailing: legoland parks

Interview with Mads Ryder, head of legoland parks and director of legoland, Billund, Denmark
ByJonathan Reynolds

chapter |6 pages

Everything for the trade – next day: Screwfix Direct

Interview with John Allan, managing director of Screwfix Direct
ByJonathan Reynolds

chapter |7 pages

Uniquely Auchan: retailing as invention

Interview with André Tordjman, marketing director of Auchan
ByRichard Bell

chapter |9 pages

Straightforward British approach works in China

Interview with Steve Gilman, international director of B&Q
ByElizabeth Howard

chapter |7 pages

Metro in China or a Chinese Metro?

Interview with Dr Hans-Joachim Körber, chairman and CEO of Metro AG
ByRichard Bell

chapter |11 pages

Music, movies, more: the specialist retailer

Interview with Alan Giles, chief executive of HMV Media
ByChristine Cuthbertson

chapter |11 pages

Consumer wellbeing: wellbeing.com

Interview with John Hornby, managing director of Digital Wellbeing
ByRichard Cuthbertson

chapter |6 pages

Freshen up: differentiation through fresh foods

Interview with Antoni Gari, deputy general manager of Supermercats Pujol SA
ByChristine Cuthbertson

chapter |7 pages

Integration, challenge and change

Interview with Roland Vaxelaire, president and CEO of Carrefour Belgium
ByRichard Bell

chapter |5 pages

Wal-Mart's entry into the German market: an intercultural perspective

ByReinhart Berggoetz, Martin Laue

chapter |5 pages

Ready to scale up: India's Shoppers' Stop

Interview with B.S. Nagesh, customer care associate, managing director and CEO, Shoppers' Stop
ByElizabeth Howard

chapter |9 pages

Creating a global retail brand

Interview with Sir Geoffrey Mulcahy, former group chief executive, Kingfisher plc
ByRichard Bell

chapter |7 pages

Consolidation in the European mail order market

Interview with Kurt Ebert, former marketing director, Quelle Schickedanz AG & Co
ByRichard Bell

chapter |7 pages

Modernization in Greek food retailing

Interview with Konstantinos Macheras, general manager, Alfa-Beta Vassilopoulos, SA
ByRichard Bell

chapter |11 pages

Financial management at Sainsbury's

ByDmitry Dragun

part |40 pages

Putting it all together

chapter |20 pages

An exercise in successful retailing: the case of Tesco

ByJonathan Reynolds

chapter |18 pages

Portents: strategic retail futures

Ten more years of change: looking back and looking forward
ByElizabeth Howard