ABSTRACT

The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.
It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.

chapter 2|24 pages

Industry characteristics and internationalization processes in small firms

ByHäkan Boter, Carin Holmquist

chapter 3|20 pages

Forms and extent of success factors: the case of Switzerland

ByHans J. Pleitner, Jürgen Brunner, Margrit Habersaat

chapter 4|18 pages

Entrepreneurial profiles and strategies for the larger market

ByErwin A. Fröhlich, J. Hanns Pichler

chapter 6|25 pages

Export orientation in open markets: the case of the Nordic countries

ByPer-Anders Havnes, Johanne Sletten, Arild Saether

chapter 7|10 pages

Export orientation: an econometric analysis

ByYvonne Prince, Koos A. van Dijken

chapter 10|17 pages

Strategic management of British SMEs: changes in attitude 1991-4

ByGraham Hall, Peter Naude