Wine, Terroir and Utopia critically explores these three concepts from multi-disciplinary and intersecting perspectives, focusing on the ways in which they collide to make new worlds, new wines, new places and new peoples.

Wine, terroir and utopia are all rooted in natural, spatial and temporal realities, yet all are unable to exist without purposeful human intervention. This edited volume highlights the theoretical and analytical lens of diverse scholars, who critically discuss a dazzling array of intersecting realities and imaginaries – economic, political, cultural, social and geological – and in doing this challenge many of our deeply-held responses to utopia. Drawing on an impressive range of international examples from South Africa to Bordeaux to New Zealand, the chapters adopt a range of theoretical and methodological approaches.

This volume will be of great interest to upper level students, researchers and academics in the fields of Sociology, Geography, Tourism, Hospitality, Wine Studies and Cultural Studies. It will also greatly appeal to practitioners and enthusiasts in the worlds of wine production, consumption and marketing.

chapter |23 pages

Making new worlds

1The utopian potentials of wine and terroir

chapter 1|19 pages

The four pillars of utopian wine

Terroir, viticulture, degustation and cellars

chapter 2|16 pages

To wash away a British stain

Class, trans-imperialism and Australian wine imaginary

chapter 3|17 pages

Liberty and order

Wine and the South Australian project

chapter 5|18 pages

Inventing tradition and terroir

The case of Champagne in the late nineteenth century

chapter 6|15 pages

Terroir wines in Champagne

Between ideology and utopia 1

chapter 7|19 pages

Ecotopian mobilities

Terroir-driven tourism and migration in British Columbia, Canada

chapter 8|18 pages

Certified utopia

Ethical branding and the wine industry of South Africa

chapter 10|19 pages

Ideals for sustainability in the Australian wine industry

Authenticity and identity 1

chapter 11|14 pages

Utopia regained

Nature and the taste of terroir

chapter 12|10 pages

Utopia is just up the road and toward the past

Young Australian winemakers return to ancient methods

chapter 13|14 pages

Deep terroir as utopia

Explorations of place and country in southeastern Australia

chapter 14|18 pages

Plain-sight utopia

Boutique winemakers, urbane vineyards and terroir-torial moorings