ABSTRACT

Writing About Screen Media presents strategies for writing about a broad range of media objects – including film, television, social media, advertising, video games, mobile media, music videos, and digital media – in an equally broad range of formats.

The book’s case studies showcase media studies’ geographical and industrial breadth, with essays covering topics as varied as: Brazilian telenovelas, K-pop music videos, Bombay cinema credit sequences, global streaming services, film festivals, archives, and more. With the expertise of over forty esteemed media scholars, the collection combines personal reflections about writing with practical advice. Writing About Screen Media reflects the diversity of screen media criticism and encourages both beginning and established writers to experiment with content and form.

Through its unprecedented scope, this volume will engage not only those who may be writing about film and other screen media for the first time but also accomplished writers who are interested in exploring new screen media objects, new approaches to writing about media, and new formats for critical expression.

 

part I|2 pages

New frameworks for writing about screen media

chapter 1|12 pages

Introduction

ByLisa Patti

chapter 2|10 pages

The big picture

Strategies for writing about screen media
ByLisa Patti

chapter 3|18 pages

From screen aesthetics to site design

Analyzing form across screen media
ByLisa Patti

chapter 4|16 pages

Entering the conversation

How and where to develop a critical argument
ByLisa Patti

chapter 5|11 pages

From notebook to network

When and how to use digital tools
ByLisa Patti

part II|2 pages

Writers on writing about screen media

part |2 pages

Objects and events

chapter 6|4 pages

Writing about transnational cinema

Crazy Rich Asians
ByOlivia Khoo

chapter 7|5 pages

Capturing moments

Writing about film festivals as events
ByKirsten Stevens

chapter 8|4 pages

Writing about experimental cinema

Andy Warhol’s Empire (1964)
ByGlyn Davis

chapter 9|4 pages

From meaning to effect

Writing about archival footage
ByJaimie Baron

chapter 10|4 pages

Making the absent present

Writing about nonextant media
ByAllyson Nadia Field

chapter 11|4 pages

Expressing race in Brazilian telenovelas

ByJasmine Mitchell

chapter 12|4 pages

Writing about music video

Tracing the ephemeral
ByCarol Vernallis

chapter 13|5 pages

Writing across divides

Locating power in K-pop music videos
ByS. Heijin Lee

chapter 14|4 pages

Playing to write

Analyzing video games
ByTreaAndrea M. Russworm, Jennifer Malkowski

chapter 15|4 pages

When it all clicks

Writing about participatory media
ByLauren S. Berliner

chapter 16|5 pages

Feeling out social media

ByJulie Wilson, Emily Chivers Yochim

chapter 17|4 pages

“A Very Black Project”

A method for digital visual culture
ByLauren McLeod Cramer

chapter 18|5 pages

Writing about transnational media

From representation to materiality
ByFan Yang

chapter 19|6 pages

Writing about digital and interactive media

ByDale Hudson, Patricia R. Zimmermann

chapter 20|5 pages

(Un)limited mobilities

ByRahul Mukherjee

chapter 21|5 pages

Context is key

How (and why) you should write about outdoor advertising
ByBeth Corzo-Duchardt

part |2 pages

Methods and locations

chapter 22|5 pages

How sound helps tell a story

Sound, music, and narrative in Vishal Bhardwaj’s Omkara
ByNilanjana Bhattacharjya

chapter 23|5 pages

Writing outside the text

A cultural approach to exhibition and moviegoing
ByJasmine Nadua Trice

chapter 24|4 pages

Writing about streaming portals

The drama of distribution
ByRamon Lobato

chapter 25|6 pages

Analyzing and writing about credit sequences

ByMonika Mehta

chapter 26|4 pages

“We are not thinking frogs”

The archive, the artifact, and the task of the film historian
ByKatherine Groo

chapter 27|4 pages

Show me the data!

Uncovering the evidence in screen media industry research
ByBronwyn Coate, Deb Verhoeven

chapter 28|5 pages

Researching and writing across media industries

ByDerek Johnson

chapter 29|4 pages

The value of surprise

Ethnography of media industries
ByTejaswini Ganti

chapter 30|4 pages

Listen up!

Interviewing as method
ByAlicia Kozma

chapter 31|6 pages

The need for translation

Difference, footnotes, hyperlinks
ByTijana Mamula

part |2 pages

Forms and formats

chapter 32|7 pages

Words and more

Strategies for writing about and with media
ByVirginia Kuhn

chapter 33|5 pages

Best practices for screen media podcasting

ByChristine Becker, Kyle Wrather

chapter 34|5 pages

Confessions of an academic blogger

ByHenry Jenkins

chapter 35|5 pages

The research and the remix

Video essays as creative criticism
ByJeffrey Middents

chapter 36|5 pages

Foregrounding the invisible

Notes on the video essay review
ByChiara Grizzaffi

chapter 37|4 pages

Review, edit, repeat

Writing and editing book reviews
ByAlice Leppert

chapter 38|4 pages

Extracurricular scholarship

“Writing” my audio commentary of Losing Ground
ByTerri Francis

chapter 39|4 pages

The short, sweet art of blurb writing

ByLeah Shafer

chapter 41|5 pages

Writing across the page without a line

ByHolly Willis