This book analyses communication of university research institutes, with a focus on science communication. Advancing the ‘decentralisation hypothesis’, it asserts that communication structures are increasingly built also at ‘subordinate unit’ levels of research universities.

The book presents a cross-country systematic comparison of institutes’ communication activities showing ongoing transformations in their communication capabilities and practices. It considers a potential ‘arms race’ in activities, professionalisation, motivations, and evaluation. Based on empirical evidence from an international study carried out in various countries across Europe, the Americas, and Asia, the book examines the possibilities for civic science communication in this new context. 

It will be of interest to scholars and students of Communication Studies, STS, and Science Communication as well as to those taking or leading courses in the fields of Sociology, Public Relations, Marketing, Environmental and Risk Communication, Innovation Studies, and Social Psychology. It is an essential resource for funders, practitioners, teachers, and students dealing with science communication and the position of science in society.

part 1|33 pages

Introduction and Overview

chapter Chapter 1|20 pages

Public Communication Activities of Research Institutes

Setting the Stage with the Decentralisation Hypothesis

chapter Chapter 2|11 pages

Why and How to Sample Research Institutes

Methodological Challenges

part III|132 pages

National Situation and Profiles

chapter Chapter 8|20 pages

The Communication of Research in Italy

The Efforts of Academia and Research Institutes

chapter Chapter 11|19 pages

Public Communication in Japanese Research Institutes

Still Dark or Sunrise?

chapter Chapter 13|19 pages

Public Engagement Activities of German Research Institutes

A Tale of Two Worlds

part IV|21 pages

Methodological Considerations