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      Language and Intercultural Communication in Tourism
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      Book

      Language and Intercultural Communication in Tourism

      DOI link for Language and Intercultural Communication in Tourism

      Language and Intercultural Communication in Tourism book

      Critical Perspectives

      Language and Intercultural Communication in Tourism

      DOI link for Language and Intercultural Communication in Tourism

      Language and Intercultural Communication in Tourism book

      Critical Perspectives
      Edited ByBal Krishna Sharma, Shuang Gao
      Edition 1st Edition
      First Published 2021
      eBook Published 26 November 2021
      Pub. Location New York
      Imprint Routledge
      DOI https://doi.org/10.4324/9781003088028
      Pages 282
      eBook ISBN 9781003088028
      Subjects Language & Literature, Social Sciences, Tourism, Hospitality and Events
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      Sharma, B.K., & Gao, S. (Eds.). (2021). Language and Intercultural Communication in Tourism: Critical Perspectives (1st ed.). Routledge. https://doi.org/10.4324/9781003088028

      ABSTRACT

      This collection critically examines tourism as a site of intercultural communication, drawing on the analytical tools afforded by the discipline toward better understanding contemporary tourism discourses and the broader societal structures of power and ideologies in which they are situated.

      The volume interrogates culture and interculturality in tourism in detailed analyses of discursive details in tourism interactions and focuses on the notion of culture as a process or phenomenon engaged in or enacted on by individuals. Drawing on discourse analytic and ethnographic approaches, the book brings together perspectives from the lived experiences of residents, hosts and ethnographers to explore the extent to which linguistic and cultural differences are constructed, identities negotiated, and power relations maintained and perpetuated in tourism encounters. The volume draws on insights from those working across a range of geographic contexts and explores the interplay of these issues in English as well as other languages and language varieties used in tourism interactions.

      With its focus on critical approaches to understanding language and culture, this book will appeal to students and scholars in intercultural communication, applied linguistics, sociolinguistics, linguistic anthropology, discourse analysis, and tourism studies.

      TABLE OF CONTENTS

      chapter 1|13 pages

      Introduction

      The Problem of Interculturality in Tourism
      ByShuang Gao, Bal Krishna Sharma

      part Part 1|63 pages

      Metadiscourses of Interculturality in Tourism

      chapter 2|20 pages

      The Other Food

      Ambivalence and (In)authenticity in the Representation of Chinese Food and Foodways at Tourist Cooking Schools
      ByShuang Gao

      chapter 3|20 pages

      Imaging Chinese in Touristic Intercultural Communication

      ByXiaoxiao Chen

      chapter 4|21 pages

      Interculturality and Stereotypes in Tourism Instructional Discourse

      ByBal Krishna Sharma

      part Part 2|77 pages

      Interculturality in the Promotion of Tourist Destinations

      chapter 5|23 pages

      “Fun Place and Hospitable People”

      (Post)Colonial Gaze Toward the Philippines on Webpages for Japanese Learners of English
      ByJayson Parba, Tomoaki Morikawa

      chapter 6|30 pages

      Finding Queen Emma at the International Market Place

      The Intercultural Semiotics of Commodified Cultural Heritage Tourism
      ByKristen Urada, Lin Chen, Kathleen Griffin, Michaela Nuesser, Christina Higgins

      chapter 7|22 pages

      Culinary Types

      Culture in the Typographic Landscape of the Eastern Food Bazaar in Cape Town
      ByGilles Baro

      part Part 3|104 pages

      Interculturality and Identity in Tourism Encounters

      chapter 8|20 pages

      Getting Down to Business

      Intercultural Communication and the Utilitarian Discourse System in an Urban Tourist Destination in France
      ByAdam Wilson

      chapter 9|27 pages

      Ecocultural Identity and Intercultural Communication in Wildlife Ecotourism

      Stance-taking Toward Sea Turtles in Hawai‘i
      ByGavin Lamb

      chapter 10|29 pages

      Emergent Stance in Walking Tour Discourse in Nara

      The Intersubjective Construction of Interculturality 1
      ByHiroko Takanashi

      chapter 11|20 pages

      Touring Linguistic Borderland

      Communicating the ‘Cultural Divide’ in Bilingual Guided Tours
      ByLarissa Semiramis Schedel

      chapter 12|6 pages

      Why We Didn't See Things and Why We Should Have

      Critical Considerations on Tourism and Intercultural Communication
      ByAlexandre Duchêne
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