ABSTRACT

Issues of reputation management are negotiated in a wide array of contexts, yet arguably one of the most visible of these areas involves how such stories unfold within the sporting arena. Whether involving individual athletes, teams, organizations, leagues, or global entities, the process of navigating issues of image repair and/or restoration and crisis-based communication has never been more byzantine with a plethora of communicative media outlets functioning in myriad manners.

Reputational Challenges in Sport explores the intersection of reputation, sport, and society. In doing so, the book advances theory and then explores individual, team, and organizational applications from varied methodological perspectives as they relate to reputation and identity management and crisis orientations. The book provides a synthesis of previous works while offering a contemporary advancement of these subjects from a variety of epistemological approaches. It gives voice to variety of perspectives that offer a robust advancement of issues relating to reputation, sport, and modern society.

chapter |10 pages

Introduction Sports Celebrity Reputation in a Mediated World of Scandal

Reputation, Crisis, and the Presumed Power of Narrative Manipulation

part I|28 pages

Theoretical Foundations

chapter 1|12 pages

Athlete Reputational Crises: One Point for Linking

Situational Crisis Communication Theory and Sports Crises

chapter 2|14 pages

Image Repair Theory and Sport

part II|96 pages

Applications Using Situational Crisis Communication Theory (SCCT)

chapter 4|15 pages

Adding Narrative to the Situational Crisis Communication Theory

The Case for Crisis “Narrative Management” in Sport

chapter 5|16 pages

Applying Situational Crisis Communication Theory to University Needs

A Case Study of the 2015 University of Missouri Crisis

chapter 6|17 pages

Knee-Jerk Policymaking in Crisis Response

A Fumbled Play by the NFL

chapter 7|13 pages

Reputational Challenges in the Olympics

The LGBTQ Paracrisis in Sochi

chapter 8|18 pages

Crisis Communication and the NBA Lockout

Exploring Fan Reactions to Crisis Response Strategies in Sport

part III|92 pages

Applications Using Image Repair Theory (IRT)

chapter 10|17 pages

#14Forever

Nostalgia, Pete Rose, and the Cincinnati Reds

chapter 11|15 pages

Love Me or Hate Me

Predictors of Perceived Athlete Image

chapter 12|13 pages

Is a Rebuild a Reputational Threat?

The Chicago White Sox in 1997 and 2017

chapter 14|17 pages

Abby Wambach

G.O.A.T. (Greatest of All Time) or Just a Goat?