This volume in the "Advances in Management Information Systems" series offers a state-of-the-art survey of information systems research on electronic commerce. Featuring chapters by leading scholars and industry professionals, it provides the framework for understanding the business trends, emerging opportunities, and barriers to overcome in the rapid developments taking place in electronic business and the digital economy. Researchers, students, and practitioners - anyone interested in the current issues and future direction of electronic commerce, especially from the standpoint of information systems and information technology - will find this book to be an authoritative source of cutting-edge information. The volume is divided into four parts: Part I covers the fundamental issues of information technology standards and the transformation of industry structure; Part II focuses on B2B commerce; Part III investigates the management of mobile and IT infrastructure; and Part IV includes trust, security, and legal issues that undergird the success of e-commerce initiatives.

part |2 pages

Part II. Emphasis on Consumers and Customization

chapter 6|21 pages

Human Factors and E-Commerce

ByDennis F. Galletta

chapter 7|18 pages

Bundling and Unbundling of Electronic Content

ByNevena T. Koukova, P.K. Kannan, and Brian T. Ratchford

part |2 pages

Part III. Management of Mobile and Information Technology Infrastructure

part |2 pages

Part IV. Trust, Security, and Legal Issues

chapter 13|18 pages

Trust in Online Consumer Exchanges: Emerging Conceptual and Theoretical Trends

BySirkka L. Jarvenpaa, V. Srinivasan Rao

chapter 14|11 pages

Spotting Lemons in the PKI Market: Engendering Trust by Signaling Quality

ByJames Backhouse, Carol Hsu, John Baptista, Jimmy C. Tseng

chapter 15|29 pages

Private Law on the Internet: The Performance of the ICANN/UDRP System

ByJay P. Kesan, Andres A. Gallo