First published in 1982. This collaborative product of leading contributors seeks to update information on the psychology of attitudes, attitude change, and persuasion. Social psychologists have invested almost exclusively in the strategies of theory-testing in the laboratory in contrast with qualitative or clinical observation, and the present book both exemplifies and reaps the products of this mainstream tradition of experimental social psychology. It represents experimental social psychology at its best. It does not try to establish contact with the content-oriented strategies of survey research, which have developed in regrettable independence of the laboratory study of persuasion processes.

part I|133 pages

Historical and Methodological Perspectives in the Analysis of Cognitive Responses: an Introduction

chapter 1|25 pages

Historical Foundations of the Cognitive Response Approach to Attitudes and Persuasion

ByRichard E. Petty, Thomas M. Ostrom, Timothy C. Brock

chapter 2|24 pages

The Nature of Attitudes and Cognitive Responses and Their Relationships to Behavior

ByJohn T. Cacioppo, Stephen G. Harkins, Richard E. Petty

chapter 3|25 pages

Thought Disruption and Persuasion: Assessing the Validity of Attitude Change Experiments

ByRichard E. Petty, Timothy C. Brock

chapter 4|23 pages

Psychophysiological Functioning, Cognitive Responding, and Attitudes

ByJohn T. Cacioppo, Curt A. Sandman

chapter 5|21 pages

Methodological Issues in Analyzing the Cognitive Mediation of Persuasion

ByNorman Miller, Debbra E. Colman

chapter 6|7 pages

Cognitive Response Analysis: An Appraisal

ByAnthony G. Greenwald

part II|148 pages

The Role of Cognitive Responses in Attitude Change Processes

chapter 8|23 pages

Recipient Characteristics as Determinants of Responses to Persuasion

ByAlice H. Eagly

chapter 9|20 pages

Attitude Polarization in Groups

ByEugene Burnstein, Keith Sentis

chapter 10|19 pages

Anticipatory Opinion Effects

ByRobert B. Cialdini, Richard E. Petty

chapter 11|25 pages

Repetition, Cognitive Responses, and Persuasion

ByAlan Sawyer

chapter 12|20 pages

Cognitive Responses to Mass Media Advocacy

ByPeter Wright

part III|138 pages

Theoretical Perspectives in the Analysis of Cognitive Responses

chapter 13|17 pages

The Probabilogical Model of Cognitive Structure and Attitude Change

ByWilliam J. McGuire

chapter 14|30 pages

Balance Theory and Phenomenology

ByChester A. Insko

chapter 15|21 pages

Acceptance, Yielding and Impact: Cognitive Processes in Persuasion

ByMartin Fishbein, Icek Ajzen

chapter 16|37 pages

Integration Theory Applied to Cognitive Responses and Attitudes

ByNorman H. Anderson

chapter 17|22 pages

Principles of Memory and Cognition in Attitude Formation

ByJohn H. Lingle, Thomas M. Ostrom