ABSTRACT

Traditional statistical methods are limited in their ability to meet the modern challenge of mining large amounts of data. Data miners, analysts, and statisticians are searching for innovative new data mining techniques with greater predictive power, an attribute critical for reliable models and analyses.
Statistical Modeling and Analysis fo

chapter 1|14 pages

Introduction

chapter 12|16 pages

Assessment of Database Marketing Models

chapter 14|28 pages

Visualization of Database Models

chapter 17|28 pages

Interpretation of Coefficient-Free Models