ABSTRACT

Increasing Management Relevance and Competitiveness contains the papers presented at the Global Conference on Business, Management and Entrepreneurship (the 2nd GC-BME 2017), Surabaya, Indonesia on the 9th of August, 2017.

The book covers 7 topics:

1. Organizational Behavior, Leadership, and Human Resources Management
2. Innovation, Operations and Supply Chain Management
3. Marketing Management
4. Financial Management and Accounting
5. Strategic Management, Entrepreneurship, and Contemporary Issues
6. Green Business
7. Management and Economics Education.

part I|99 pages

Strategic management, entrepreneurship and contemporary issues

part II|76 pages

Organizational behavior, leadership and human resources management

part III|64 pages

Marketing management

chapter 42|5 pages

Value propositions of supermarkets

part V|40 pages

Innovation, operations and supply chain management

part VI|197 pages

Financial management and accounting