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      Hospitality and Tourism
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      Book

      Hospitality and Tourism

      DOI link for Hospitality and Tourism

      Hospitality and Tourism book

      Synergizing Creativity and Innovation in Research

      Hospitality and Tourism

      DOI link for Hospitality and Tourism

      Hospitality and Tourism book

      Synergizing Creativity and Innovation in Research
      Edited ByNorzuwana Sumarjan, Zahari Mohd Salehuddin Mohd, Radzi Salleh Mohd, Mohi Zurinawati, Hanafiah Mohd Hafiz Mohd, Bakhtiar Mohd Faeez Saiful, Zainal Artinah, Saiful Bakhtiar, Mohd Hafiz, Mohd Hanafiah
      Edition 1st Edition
      First Published 2013
      eBook Published 16 December 2013
      Pub. Location London
      Imprint CRC Press
      DOI https://doi.org/10.1201/b16064
      Pages 636
      eBook ISBN 9780429227615
      Subjects Food Science & Technology, Tourism, Hospitality and Events
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      Get Citation

      Sumarjan, N., Mohd Salehuddin Mohd, Z., Salleh Mohd, R., Zurinawati, M., Mohd Hafiz Mohd, H., Mohd Faeez Saiful, B., Artinah, Z., Bakhtiar, S., Hafiz, M., & Hanafiah, M. (Eds.). (2013). Hospitality and Tourism: Synergizing Creativity and Innovation in Research (1st ed.). CRC Press. https://doi.org/10.1201/b16064

      ABSTRACT

      Hospitality and Tourism - Synergizing creativity and innovation in research contains 116 accepted papers from the International Hospitality and Tourism Postgraduate Conference 2013 (Shah Alam, Malaysia, 2 3 September 2013). The book presents trends and practical ideas in the area of hospitality and tourism, and is divided into the sections below:-

      TABLE OF CONTENTS

      chapter |132 pages

      Hospitality and tourism management

      chapter |208 pages

      Hospitality and tourism marketing

      chapter |108 pages

      Current trends in hospitality & tourism

      chapter |54 pages

      Technology, advancement and innovation in hospitality and tourism

      chapter |18 pages

      Green hospitality and tourism

      chapter |44 pages

      Food service and food safety

      chapter |52 pages

      Relevant areas in hospitality and tourism

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