ABSTRACT

Surveys and polls show consistently that most of us, including those in business, already know that the natural and social life support systems of the world are in trouble but that little is being done about it.

Positively Responsible takes a unique look at this hot topic and considers how business leaders, groups of people taking collective action and whole countries can come to think differently about the world's problems. By closely examining the work of three well-known business leaders and taking examples from many industry-leading companies, the book reveals how a positive and sustainable approach can pay dividends in the future, both in terms of social and environment impact, and competitiveness.

Combining sustainability expertise across all business sectors and valuable insight into organizational psychology, Erik Bichard and Cary Cooper make a compelling author team to take you through the sustainability lessons learnt by big business.

chapter 1|14 pages

Deniers, despairers and contrarians

chapter 2|26 pages

People are irrational and self-centred

chapter 3|30 pages

Leaders and the bolt of light

chapter 5|14 pages

What is it about the Swedes?

chapter 8|16 pages

Nature as persuader

chapter 9|16 pages

It’s values and emotions, stupid!

chapter 10|28 pages

You shall be rewarded

chapter 11|8 pages

The next positive steps forward