ABSTRACT
This textbook describes the relevance of economics to the tourism and leisure industries, helping you to pass an economics module as part of a tourism, recreation or sport management degree.
It applies economic theory to a range of tourism industry issues at the consumer, business, national and international level by using topical examples to give the theory real-world context. The author explains the impact of the global economic crisis and the importance of understanding what has happened over the course of previous economic business cycles to prepare for what may happen in the future. Contrasting evidence is put forward to provide a sense of the dynamics of world economies.
TABLE OF CONTENTS
chapter 1|24 pages
Introduction
part |2 pages
PART 1 Organizations and Markets
chapter 2|24 pages
Recreation, leisure and tourism organizations
chapter 3|26 pages
The market for recreation, leisure and tourism products
part |2 pages
PART 2 Further Issues of Demand and Supply
chapter 4|22 pages
Demand: time preference, elasticity and forecasting
chapter 5|22 pages
Supply and costs
part |2 pages
PART 3 Markets in Practice
chapter 6|20 pages
Market structure and pricing
chapter 7|26 pages
Market intervention
part |2 pages
PART 4 The External Operating Environment
chapter 8|32 pages
The competitive, technological, political and sociocultural environment
chapter 9|30 pages
The economic environment
part |2 pages
PART 5 Investment
chapter 10|18 pages
Investment in the private sector
chapter 11|18 pages
Investment in the public sector
part |2 pages
PART 6 Economic Impacts
chapter 12|30 pages
Income, employment and prices
chapter 13|28 pages
Economic development and regeneration
part |2 pages
PART 7 The Global Economy
chapter 14|26 pages
The balance of payments and exchange rates
chapter 15|24 pages
Globalization
part |2 pages
PART 8 Environmental Economics