ABSTRACT

Mass Culture and Everyday Life is a collection of lively work from the small but seminal journal Tabloid. The book offers a clarification of the study of mass culture as it transforms daily life, providing a detailed survey of a wide range of the mass culture phenomena that have defined our everyday lives in recent years: from Hillary's hairdo to tampons, exercise fads and fashion trends; from soaps to opera to rythmn and blues; from horror movies to the interrelation of cats, pigs and mothers in Babe. This volume includes ground-breaking essays on: the boom of talk radio and talk TV; shopping as cinematic spectacle; and how "everyday life" in the university community has become a key battleground in America's "culture wars." The direct, accessible, and refreshingly personal work speak not only to an academic audience but to a wide general readership.

part 1|34 pages

Where Did We Come From? Where Are We Going?

chapter 1|11 pages

The TABLOID Story

Between Frankfurt, Birmingham, and Bowling Green—A Genealogy of One Form of Cultural Studies in North America

chapter 2|12 pages

On/Against Mass Culture Theories

chapter 3|9 pages

Whose Cultural Studies?

Cultural Studies and the Disciplines

part 2|73 pages

It's All Academic

chapter 4|21 pages

Disciplining the University

How Universities Became Prime Battlegrounds in the Reagan Revolution

chapter 5|12 pages

Arts of the Contact Zone

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chapter 6|18 pages

Professors

chapter 7|17 pages

The Age of the World Target

part 3|19 pages

Mass Media I

chapter 8|8 pages

Another World?

Daytime Television and Women's Work in the Home

chapter 9|9 pages

Eros and Syphilization

The Contemporary Horror Film

part 4|49 pages

Mass Media II

chapter 10|16 pages

Newspeak Meets Newstalk

The Boom inAirwaves Dialogue

chapter 11|11 pages

Hello, You're on the Air

Talk Radio's Fluctuating Economy, Community, and Ideology

chapter 12|14 pages

No, She Really Loves Eggs

Fighting It Out on Call-In Radio

part 5|37 pages

Bodily Functions

chapter 13|10 pages

In the Belly of the Beast

Reagan's Body, MIAs, and the Body Politic

chapter 14|7 pages

National Security Leak

What They Tell Us About Tampons

chapter 15|6 pages

Some Babe

chapter 16|7 pages

Angelo logy

Things With Wings

chapter 17|4 pages

Jazzercise

A Hybrid Practice at Its Beginnings

part 6|75 pages

Everyday Life Environments

chapter 18|14 pages

Breaking Silence, or an Old Wives' Tale

Sexual Harassment and the Legitimation Crisis

chapter 19|5 pages

Who's the Boss?

Bruce Springsteen and the Mixed Signals in Rock Music

chapter 20|54 pages

The Art of Being Off-Center

Shopping Center Spaces and the Spectacles of Consumer Culture