You have a useful library of books covering the tools, techniques and aesthetics of animation, but you've been asked to put your production and creative skills to the test to produce a theatrical feature film or to deliver 52 episodes of a television series with only 18 months in the schedule.

Producing Animation is your answer. Written by Catherine Winder and Zahra Dowlatabadi and edited by Tracey Miller-Zarneke, Producing Animation is a comprehensive guide to the production industry. Already a relied upon resource by professionals and students alike, this book covers the process from script to screen while defining the role of the producer at each phase. The second edition features new content such as sidebars on key topics from industry experts, discussions on CG, 2D and stereoscopic production processes, and an overview on marketing and distributing your project. The companion website provides access to sample tables, templates and workflow outlines for CG and 2D animation production.

chapter 1|16 pages


chapter 2|39 pages

The Animation Producer

chapter 3|19 pages

How to Identify and Sell Projects

chapter 4|19 pages

The Core Team

chapter 5|16 pages

The Development Process

chapter 6|34 pages

The Production Plan

chapter 7|28 pages

The Production Team

chapter 8|54 pages


chapter 9|34 pages


chapter 10|23 pages


chapter 11|21 pages

Tracking Production

chapter 12|14 pages

Distribution, Marketing, Licensing, and More