ABSTRACT

Sharing your kitchen concoctions on your personal food blog has never been as popular as it is right now, but if you've ever had trouble getting your tasty temptations to look like pretty plates on camera, you know how difficult it can be to take amazing pictures of food. Matt Armendariz, of Mattbites food blog fame, shares his experiences and best practices for creating wonderful food photos in Focus On Food Photography for Bloggers. Written specifically for you the blogger, Matt discusses the ins and outs of equipment, lighting, composition, propping, sparking your inspiration, and getting creative, all with what you have on hand at home! Learn how to avoid common pitfalls with foods that are notoriously camera shy, how to successfully snap your dinner at a restaurant as well as on your kitchen table, and how to style your food with what you have in your cupboards. He also includes advice on post-processing, posting, and protecting your prized images.

As well as on his blog, Matt's photography has been featured in The Skinny Bitch Cookbook, on Martha Stewart, Paula Deen's Best Dishes, and Gordon Ramsay's Hell's Kitchen, along with numerous food magazines and newspapers. Let this seasoned blogger give your food photography the boost it needs to really make your readers salivate!

part |91 pages

The Nuts and Bolts

chapter |3 pages

A Brief History of Food Photography

chapter |12 pages

Lenses, Cameras, and File Types

chapter |8 pages

Depth of Field

chapter |25 pages

A Light Introduction

chapter |8 pages

Equipment: Using What Ya Got!

chapter |22 pages

colour Temperature and White Balance

chapter |12 pages

Workflow

part |24 pages

Creativity

chapter |18 pages

Composition

chapter |6 pages

Challenges and Difficulties

part |28 pages

Styling

chapter |16 pages

Food Styling 101

chapter |12 pages

All about Props

part |50 pages

Tips and Tricks: The Real World

chapter |4 pages

Matt's Top 10 Tips for Food Photography

chapter |10 pages

Shooting in a Restaurant

chapter |6 pages

Help! I'm Photographing My Dinner!