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      Shoot to Sell
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      Shoot to Sell

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      Shoot to Sell book

      Make Money Producing Special Interest Videos

      Shoot to Sell

      DOI link for Shoot to Sell

      Shoot to Sell book

      Make Money Producing Special Interest Videos
      ByRick Smith, Kim Miller
      Edition 1st Edition
      First Published 2012
      eBook Published 9 September 2012
      Pub. Location New York
      Imprint Routledge
      DOI https://doi.org/10.4324/9780240823904
      Pages 324
      eBook ISBN 9780240823904
      Subjects Arts
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      Smith, R., & Miller, K. (2012). Shoot to Sell: Make Money Producing Special Interest Videos (1st ed.). Routledge. https://doi.org/10.4324/9780240823904

      ABSTRACT

      Producing and Distributing Special Interest Videos is a step-by-step, do-it-yourself guide for successfully producing, selling and marketing videos without a huge financial investment for anyone who has an idea or expertise that they want to showcase in video. Learn how to successfully create and market videos for carefully researched niche markets, for long-term residual income.

      TABLE OF CONTENTS

      part |2 pages

      Part I Video Publishing Business

      chapter |2 pages

      Part I Introduction

      chapter 1|8 pages

      Special Interest Videos and the World of Video Publishing Who Produces Special Interest Videos?

      chapter 2|5 pages

      Types of Special Interest Videos Special Interest Video Formats

      chapter 3|9 pages

      Choosing a Successful Topic

      chapter 4|11 pages

      Researching Your Topic

      chapter 5|8 pages

      Finding a Partner

      chapter 6|6 pages

      Budgeting

      chapter 7|3 pages

      Funding Your Project

      part |2 pages

      Part II Pre-Production

      chapter 8|6 pages

      Pre-Production

      chapter 9|4 pages

      Outlining Your Project

      chapter 10|9 pages

      Scripts, Storyboards, and Shot Lists The Script

      chapter 11|9 pages

      Coordinating the Shoot Talent

      chapter 12|8 pages

      Permissions—Releases and Permits Video Appearance Release Form

      part |2 pages

      Part III Production and Post-Production

      chapter 13|12 pages

      Equipment

      chapter 14|12 pages

      Basic Camera Shots, Lighting, and Audio Basic Shot Types

      chapter 15|10 pages

      Shooting Your Special Interest Video

      chapter 16|7 pages

      Shooting an Interview Make the Interviewee Comfortable

      chapter 17|3 pages

      Shooting a Stage Presentation

      chapter 18|7 pages

      Producing Videos Without a Camera

      chapter 19|15 pages

      Post-Production

      part |2 pages

      Part IV Getting It Ready for Sale

      chapter 20|6 pages

      Pricing Your Video

      chapter 21|4 pages

      Fulfi llment Shipping It Yourself

      chapter 22|7 pages

      Distributing Your SIV Through Others

      chapter 23|4 pages

      Protecting Yourself from Piracy

      chapter 24|3 pages

      Expanding Your Product Line Fast

      chapter 25|3 pages

      Selling Online Without a Website Do You Really Need to Have a Website?

      chapter 26|7 pages

      Choosing a Domain Name

      chapter 27|3 pages

      Your Own Hosting Account

      chapter 28|6 pages

      Building Your Own Website

      chapter 29|6 pages

      Membership Programs

      chapter 30|6 pages

      Copywriting

      chapter 31|5 pages

      Shopping Carts and Payment Solutions Shopping Cart Software

      part |2 pages

      Part V Marketing

      chapter 32|3 pages

      Introduction to Marketing Importance of Marketing

      chapter 33|10 pages

      Marketing Plans and Sales Funnels

      chapter 34|8 pages

      Direct Response Marketing Common Types of Direct Marketing

      chapter 35|8 pages

      Email Marketing Basics Remain Compliant and Legal

      chapter 36|9 pages

      Video Marketing Basics What Makes Video Marketing so Effective?

      chapter 37|9 pages

      Social Media Marketing

      chapter 38|11 pages

      Other Forms of Marketing Search Engine Marketing (SEM)

      chapter 39|2 pages

      It’s a Wrap

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