ABSTRACT

The Case Study method of teaching and learning, adopted by business schools and management centres globally, provides an important function in management education, but employing it effectively can often be a challenge. This book provides practical insights, tools and approaches for both case teaching and writing, drawing on perspectives from expert practitioners around the world.

This book aims to critically examine different approaches to using case studies in group-based, participant-centred learning environments, exploring good practices for case teaching and learning. It provides guidance for case writers on various approaches to structuring case data, presentational formats, and the use of technology in the construction of different types of cases. It also demonstrates the use of the case method as a tool for assessment, supporting students’ own development of cases to showcase good practice in organisations. The final section of this book showcases some of the resources available, providing links and reviews of additional material that can support future case teaching and writing practice, including publication.

The Case Study Companion is designed for lecturers using cases within their teaching across all management disciplines, as well as those training for Professional Development and Management Education qualifications. It will also be useful for postgraduate, MBA and Executive Education students wanting to make the most of case studies in their learning and assessments.

chapter |4 pages

Introduction

section I|92 pages

Case Teaching

chapter 1|11 pages

Why Use a Case Study?

chapter 2|7 pages

What Makes a Good Case Study?

chapter 3|14 pages

Case Selection

chapter 4|9 pages

Roles of the Case Tutor

chapter 5|7 pages

Pre-Class Case Preparation

chapter 6|20 pages

Approaches to Case Teaching

chapter 7|5 pages

Integrating Multimedia Cases

chapter 8|5 pages

Live Cases

chapter 9|11 pages

Using Cases for Online Learning

chapter |1 pages

Section Summary

section II|35 pages

Case Writing

chapter 10|8 pages

Sources of Case Data

chapter 11|15 pages

Case Structures

chapter 12|4 pages

Case Enhancement

chapter 13|6 pages

The Case Teaching Note

chapter |1 pages

Section Summary

section III|11 pages

Case Assessments

chapter 14|6 pages

Approaches to Case Assessment

chapter 15|3 pages

Guiding Students to Construct Their Cases

chapter |1 pages

Section Summary

section IV|55 pages

Further Resources to Enhance Case Development

chapter 16|5 pages

Circulating the Case to a Wider Audience

chapter 17|4 pages

Getting your Case Study Published

chapter 18|5 pages

Organisations Supporting Case Development

chapter 19|6 pages

Contributing Resources and References

chapter 20|33 pages

Case Materials