ABSTRACT
Access to new plants and consumer goods such as sugar, tobacco, and chocolate from the beginning of the sixteenth century onwards would massively change the way people lived, especially in how and what they consumed. While global markets were consequently formed and provided access to these new commodities that increasingly became important in the ‘Old World’, especially with regard to the establishment early modern consumer societies. This book brings together specialists from a range of historical fields to analyse the establishment of these commodity chains from the Americas to Europe as well as their cultural implications.
TABLE OF CONTENTS
section Section I|57 pages
Changing food habits
chapter 1|15 pages
Chasing chocolate
chapter 3|16 pages
The Jazz Age, Neapolitans, and primitivism
section Section II|56 pages
New consumer societies
chapter 4|33 pages
Tobacco
chapter 5|21 pages
Coca leaf transfers to Europe
section Section III|81 pages
Knowledge and representation