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Book

Project: Strategy

Book

Project: Strategy

DOI link for Project: Strategy

Project: Strategy book

Project: Strategy

DOI link for Project: Strategy

Project: Strategy book

ByHelgi Thor Ingason, Haukur Ingi Jonasson
Edition 1st Edition
First Published 2018
eBook Published 18 December 2018
Pub. Location London
Imprint Routledge
DOI https://doi.org/10.4324/9780429441509
Pages 244
eBook ISBN 9780429441509
Subjects Economics, Finance, Business & Industry
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Ingason, H.T., & Jonasson, H.I. (2018). Project: Strategy (1st ed.). Routledge. https://doi.org/10.4324/9780429441509

ABSTRACT

Strategic planning is the starting point for projects and often the primary reason for a project’s success or failure. It has the potential to enable every organisation to realise its ideals and actualise its values, whether it be a small start-up business, a large international company or even an entire society. Project leaders and project-orientated organisations need to understand strategic planning to recognise their position and environment, and make rational decisions when selecting and defining their projects and programs. But, those same principles can have broader, more profound, and more ambitious applications too.

Project: Strategy is a practical handbook that enables organisations of any size, and employees at all levels within them, to form strategic plans and actively contribute to them throughout a project’s development. Rather than focus on superficial exercises, this book draws from knowledge outside of business and management – humanities, philosophy, psychology, technology, and engineering – to create a holistic view and a depth of understanding you would never achieve with SWOT analysis alone. Taking the reader on a pragmatic journey, it teaches self-reflexion, social responsibility and creative thinking with application to their projects and plans, but also to their working relationships and to their organisations.

This book is also an ideal introductory book to progressive programs on strategic planning, with a focus on collaborative work, open strategy, and open strategic planning on a social level. It provides a wealth of learning tools and case studies to demonstrate best practice. This is the ideal guide to project planning for anyone that wants their planning decisions to be as wise as they are savvy.

TABLE OF CONTENTS

chapter |28 pages

The nature and value of strategic planning

chapter |12 pages

The strategic planning process

chapter |20 pages

Understanding your stakeholders and sources of organisational capital

chapter |20 pages

Understanding your organisation structure, operations, and financials

chapter |22 pages

Understanding the business landscape: the supply chain, competitors, and regulators

chapter |42 pages

Market models

chapter |24 pages

Direction finding

chapter |39 pages

Bringing it all together

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