ABSTRACT

This book offers a thorough examination of digital work by women comedians in the US, exploring their use of digital media to perform jokes, engage with fans, remake their reputations, and become political activists. This book argues that despite its many adverse effects, digital work is changing comedy, empowering women to create new comic forms and negotiate the contentious political climate incited by former President Donald. J. Trump.

Chapters are focused on video podcasting, TikTok, Twitter, Instagram, YouTube, and the streaming platform Netflix – each containing informative case studies on significant women comedians who use them, including Sarah Silverman, Amy Schumer, Leslie Jones, Mindy Kaling, Colleen Ballinger, Lilly Singh, Ms. Pat, Whitney Cummings, Issa Rae, and others. To understand their strategies, this book examines the popularity of their digital content, their career outcomes in television and film, as well as the ups and downs of their critical reputations in magazines, newspapers, the trade press, and with their participatory audiences online.

This insightful and timely work will appeal to scholars researching and teaching in the areas of media studies, digital communication, gender studies, and performance.

chapter 1|24 pages

Advantages and Adverse Effects

How Digital Work Empowers Women Comedians in Trump's America

part I|24 pages

Podcasting

chapter 2|23 pages

Women Comedians' Video Podcasting on YouTube

How Complex Authenticity Cultivates Fans

part II|64 pages

Social Media

chapter 3|20 pages

Women Comedians Trapped on TikTok

The Opportunities and Limitations of Cringey, Intersectional Comedy

chapter 4|19 pages

Witty Women on Twitter

Collaborative Reputation Making, Anti-Fandom, and Harnessing the Trolls

chapter 5|24 pages

Conformity with Comic Subversion

How Women Comedians Shape Their Reputations Using Instagram

part III|42 pages

Streaming Television

chapter 6|25 pages

Women Comedians' Working Practices on YouTube

The Sometimes-Difficult Transition to Television

chapter 7|16 pages

Netflix's Calculated Risks in Comedy

Unlikely Women's First Stand-up Specials

part IV|48 pages

Political Speech

chapter 8|19 pages

Trump's War with Women Satirists on Television

How Carnivalesque Comedy Generates Digital Redistribution

chapter 9|19 pages

Participatory Audiences in Trump's Cancel Culture

How Women Comedian-Activists Survive and Earn Prestige

chapter 10|9 pages

Conclusions