ABSTRACT

This title was first published in 2011.After World War II, a systems approach to solving complex problems and managing complex systems came into vogue among engineers, scientists, and managers, fostered in part by the diffusion of digital computing power.Enthusiasm for the approach peaked during the Johnson administration, when it was applied to everything from military command and control systems to poverty in American cities. Although its failure in the social sphere, coupled with increasing skepticism about the role of technology and "experts" in American society, led to a retrenchment, systems methods are still part of modern managerial practice.

chapter |6 pages

Introduction

part |2 pages

Part I The Games and Activities

chapter 1|2 pages

Artists in action

chapter 2|4 pages

Bars of soap

chapter 3|3 pages

Communication dynamics

chapter 4|3 pages

Complaints as opportunities

chapter 5|2 pages

Customer confessions

chapter 7|4 pages

Customer service call flow diagram

chapter 8|2 pages

Customer service buzz groups

chapter 9|3 pages

Customer service examples

chapter 10|4 pages

Customer skills 1: being prepared

chapter 11|4 pages

Customer Skills 2: welcoming

chapter 12|6 pages

Customer Skills 3: connecting

chapter 13|4 pages

Customer Skills 4: setting expectations

chapter 14|3 pages

Customer survey form

chapter 15|3 pages

Defining excellent customer service

chapter 16|3 pages

Gap analysis

chapter 17|2 pages

Happy customer /unhappy customer 1

chapter 18|3 pages

Happy customer/unhappy customer 2

chapter 19|4 pages

Improving customer service

chapter 20|3 pages

Integrating products and services

chapter 21|4 pages

Key telephone skills

chapter 22|4 pages

Mystery shopper

chapter 23|3 pages

Personal qualities

chapter 24|3 pages

Phoney phrases

chapter 25|4 pages

Presenting ideas for change

chapter 26|17 pages

Questionnaires and ratings

chapter 27|5 pages

Selling the service imperative

chapter 28|3 pages

Service team solutions

chapter 29|2 pages

The BIG win!

chapter 30|2 pages

The invisible sum

chapter 31|2 pages

Think of a number

chapter 32|3 pages

Three-letter words

chapter 33|3 pages

What kind of customer are you?

chapter 34|3 pages

What makes customers buy?

chapter 36|2 pages

Who is your customer?

chapter 37|3 pages

Who killed the customer?

part |2 pages

Part II Role Plays

chapter 38|34 pages

Role play sessions: customer connecting