ABSTRACT
Now in its Third Edition, Mass Media Revolution remains a dynamic guide to the world of mass media, enhancing its readers’ development as critical consumers. The text employs a storytelling narrative style and integrated, chapter-specific digital material, providing a seamless learning experience. It features a wealth of expanded content—with particular attention to diversity in the media industry, reality TV, ethics and social media, and the evolution of online journalism. Chapter content, both print and online, is aligned to the ACEJMC national academic standards. Along with student video resources, this text includes an accompanying instructor resource manual and Power Point slides. All supplementary materials can be found at massmediarev.com.
TABLE OF CONTENTS
section I|81 pages
Paving the Way to Today’s Mass Media
section II|134 pages
The Evolution of Media Content and Platforms
section III|124 pages
Media Business Economics
section IV|122 pages
The Media Experience, Culture and You