ABSTRACT

Originally published in 1977. Covering a wide international field and with the emphasis on communications in developing countries, this book contains chapters by eminent contributors looking at questions of policy, governance and planning in the field of mass communications. It also considers the role of the media in national development, multi-media education and critical theoretical issues bearing on the impact of modernization on traditional cultures. A few selected countries are discussed in detail – Iran, Brazil, India and the People’s Republic of Benin (then Dahomey) as well as the results of an international survey on the future of broadcasting. The book made recommendations for administrative reorganizations, network expansions and research requirements, some of which were implemented shortly afterwards.

chapter |14 pages

Preface and Acknowledgments

part I|2 pages

Communications and Development: The Parameters of Theory and Policy

part II|2 pages

The Role of Mass Communication in National Development: Facets of Innovation

chapter 5|21 pages

Cultural Continuity and Change

chapter 6|19 pages

The Governance of Mass Communication

chapter 7|18 pages

Multi-Media Education

chapter 8|36 pages

National Development Support Communication

part III|2 pages

National Experiences in Communications Policy