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Schools, Corporations, and the War on Childhood Obesity

Book

Schools, Corporations, and the War on Childhood Obesity

DOI link for Schools, Corporations, and the War on Childhood Obesity

Schools, Corporations, and the War on Childhood Obesity book

How Corporate Philanthropy Shapes Public Health and Education

Schools, Corporations, and the War on Childhood Obesity

DOI link for Schools, Corporations, and the War on Childhood Obesity

Schools, Corporations, and the War on Childhood Obesity book

How Corporate Philanthropy Shapes Public Health and Education
ByDarren Powell
Edition 1st Edition
First Published 2019
eBook Published 16 December 2019
Pub. Location London
Imprint Routledge
DOI https://doi.org/10.4324/9781351130592
Pages 210
eBook ISBN 9781351130592
Subjects Communication Studies, Education, Health and Social Care
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Powell, D. (2019). Schools, Corporations, and the War on Childhood Obesity: How Corporate Philanthropy Shapes Public Health and Education (1st ed.). Routledge. https://doi.org/10.4324/9781351130592

ABSTRACT

Challenging the idea that the corporate ‘war’ against childhood obesity is normal, necessary, or harmless, this book exposes healthy lifestyles education as a form of mis-education that shapes how students learn about health, corporations, and consumption. Drawing on ethnographic research and studies from across the globe, this book explores how corporations fund, devise, and implement various programmes in schools as ‘part of the solution’ to childhood obesity.

Including perspectives from children, teachers, school leaders, and both public and private external providers on how children’s health and ‘healthy consumption’ is understood and experienced, this book is divided into eight accessible chapters which include:

  • Schooling the childhood obesity ‘crisis’;
  • The corporate ‘gift’ of healthy lifestyles;
  • ‘Coming together’ to solve obesity;
  • Learning about health, fatness, and ‘good’ choices; and
  • Shaping the (un)healthy child-consumer

Schools, Corporations, and the War on Childhood Obesity is the perfect resource for postgraduate students and academics working in the public health or education field, or those taking courses on the sociology of education, health and physical education, curriculum, pedagogy, ethnography, or critical theory, who are looking to gain an insight into the current situation surrounding obesity and health in corporations and schools.

TABLE OF CONTENTS

chapter 1|10 pages

Corporations and the ‘War on Childhood Obesity’

chapter 2|18 pages

Schooling the Childhood Obesity ‘Crisis’

chapter 3|25 pages

The Corporate ‘Gift’ of Healthy Lifestyles

chapter 4|26 pages

‘Coming Together’ to Solve Obesity

chapter 5|28 pages

The New ‘Experts’ in Children's Health and Education

chapter 6|26 pages

Learning About Health, Fatness, and ‘Good’ Choices

chapter 7|26 pages

Shaping the (UN)Healthy Child-Consumer

chapter 8|14 pages

Conclusions

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