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Book

The Sesame Effect

Book

The Sesame Effect

DOI link for The Sesame Effect

The Sesame Effect book

The Global Impact of the Longest Street in the World

The Sesame Effect

DOI link for The Sesame Effect

The Sesame Effect book

The Global Impact of the Longest Street in the World
Edited ByCharlotte F. Cole, June H. Lee
Edition 1st Edition
First Published 2016
eBook Published 23 March 2016
Pub. Location New York
Imprint Routledge
DOI https://doi.org/10.4324/9781315751399
Pages 256
eBook ISBN 9781315751399
Subjects Behavioral Sciences, Communication Studies, Development Studies, Environment, Social Work, Urban Studies, Education, Humanities
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Cole, C.F., & Lee, J.H. (Eds.). (2016). The Sesame Effect: The Global Impact of the Longest Street in the World (1st ed.). Routledge. https://doi.org/10.4324/9781315751399

ABSTRACT

The Sesame Effect details the wide-ranging work of Sesame Workshop and its productions across the world. With an emphasis on impact and evidence from research on projects in low- and middle-income countries, the book tells the stories behind the development of an international family of Muppet characters created for the locally produced adaptations of Sesame Street.

Each chapter highlights the educational message of international co-productions and presents the cultural context of each project. Readers will understand the specific needs of children living in a given locale, as well as gain insight into the educational drivers of each project. These projects often deal with difficult issues, from race relations in the United States, to HIV/AIDS education in South Africa, to building respect across cultural divides in the Middle East. Readers will see how local productions have helped build a new mindset that values the importance of early childhood education, and how Sesame Street promotes a brighter future by building children’s academic skills, encouraging healthy habits, and by fostering attitudes that counter negative stereotypes and create appreciation of and respect for others.

The Sesame Effect shows how, when magnified across the millions of children touched by the various international programs, Sesame Workshop and its projects are making a difference around the world.

TABLE OF CONTENTS

chapter |6 pages

Introduction

ByCharlotte F. Cole, June H. Lee

part |2 pages

PART I The Global Sesame Effect

chapter 1|31 pages

.29: The Global Sesame Effect

ByCharlotte F. Cole

chapter 2|29 pages

Measuring the Difference

ByCharlotte F. Cole, June H. Lee

part |2 pages

PART II Meeting Children’s Educational Needs

chapter 3|21 pages

R Is for Responsive: How Sesame Street Meets the Changing Needs of Children in the United States

Edited ByCharlotte F. Cole, June H. Lee

chapter 4|26 pages

How Sesame Workshop Promotes Early Childhood Education around the World

Edited ByCharlotte F. Cole, June H. Lee

chapter 5|17 pages

Feathered and Furry Health Communicators: The Sesame Street Approach to Child Health and Wellbeing in Egypt,

BySub-Saharan Africa and Beyond

chapter 6|19 pages

Empowering Girls and Boys to Be Life-Long Learners: Gender Equity Lessons from Sesame Street Programs in Egypt and Palestine

Edited ByCharlotte F. Cole, June H. Lee

chapter 7|27 pages

Ripple Effects: Using Sesame Street to Bridge Group Divides in the Middle East, Kosovo, Northern Ireland, and Elsewhere

Edited ByCharlotte F. Cole, June H. Lee

part |2 pages

PART III A Sustainable Future: Community and Partnerships

chapter 8|23 pages

Opening New Doors: Community Engagement in India

ByAmeena Batada, Sashwati Banerjee, Mathangi Subramanian

chapter 9|19 pages

Building Relevance and Impact: Lessons of Sustainability from Plaza Sésamo in Mexico and Beyond

Edited ByCharlotte F. Cole, June H. Lee
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