ABSTRACT
In 1927 quirino cristiani was named art director of Metro–Goldwyn–Mayer's advertizing service in Argentina. His job was to create posters that would be placed on the streets to announce the arrival of a new movie from Hollywood's largest producer. In his old age, Cristiani fondly recalled his posters for Greta Garbo's films and for The Love Parade by Ernst Lubitsch, with Maurice Chevalier and Jeanette MacDonald. In 1928, he opened the Estudios Cristiani, in calle Sarmiento 2121. The head of MGM in Argentina, Mr. Feidelbaum, was accommodating with respect to his art director's second job, and entrusted him with the task of using his equipment for animated films to prepare Spanish subtitles for the imported American films. Cristiani did everything himself for this third feature. He created and designed the characters, and did the animation, directing, and production. He had several helpers, but he was not obliged to accept any suggestions about the creative aspect.
