ABSTRACT

A number of scholars both in organizational communication and in business management studies have documented the importance of culture(s) and cultural diversity in shaping internal and external organizational communication, both at the domestic and transnational levels. This chapter deals with an analysis of diversity and media in the Netherlands, and then turn to diversity and media in Norway. It examines how the enterprises are dealing with multicultural challenges in the present Dutch media landscape. The general notion of diversity management is to design social policy in order to promote equality and deliver access to and opportunity for underprivileged social groups. Immigration and the ensuing multicultural population that characterize Norwegian society have over the past decades become a hotly debated political issue. The debate surrounding the migration crisis from the Middle East to Europe from 2015 has seen the enforcement of restrictions on immigration in many European countries.