ABSTRACT

The analysis grids proposed in this chapter show the complexity, and seem to be good tools for the formulation of strategies supported by or founded on logistics that can develop on several levels. Logistics, defined as the technology of control of the physical flow of materials and goods and related information that a firm sends, transfers and receives, appears as an organizational approach that can conserve and improve the flexibility and reactivity of the firm vis-a-vis its environment. The process-oriented perspective of logistics management that cuts across the traditional vertical functions of the organization has been a powerful stimulator for change. The classic approach to formulating a logistics strategy consists in beginning with the firm's overall strategy and then defining the logistics strategy that will enable the firm to reach its objectives. Logistics is thus conceived as a functional support system and a tool for global strategy; logistics strategy should appear as a subset of the overall strategy.