ABSTRACT

Today, consumers are faced with a number of challenges from the moment they enter the grocery store. The myriad of packages are designed not only to attract and sell the products we consume, but also to maintain the highest possible quality. Food and beverage packaging is a $70 billion market in the United States and more than $200 billion worldwide [1], When developing a package for a food product, several factors must be considered. The type of package, rigid or flexible, the ability of the package to maintain food quality, cost and availability of materials, and consumer acceptance are all essential factors. Because of the abundant supply of similar products, attractive packaging that catches the consumers’ eye and ensures them of a high quality product is essential.