ABSTRACT
This study aims to design a model of tourist imagery for an Islamic tourist destination. One of the particular goals of this study is to investigate the impact of strictness elements and dimensions of Islamic service quality on the tourism image of Islamic purposes and Islamic customer loyalty. Besides, this study examines the intervening impacts of administration levels because of Islamic tourism pictures on Islamic customer loyalty. The motive of this research can be revealed by applying the study plan by conducting the PLS test and analyzing 300 examples of Islamic tourists who had the experience to go to Islamic tourism destinations.
