ABSTRACT

Technology-based start-up businesses, or commonly called “tech start-ups”, are growing rapidly today with various business models, leading their respective industries. IIB Darmajaya as a higher-education institution, with its entrepreneurship vision “Be Bold, Be Vibrant and Be Technopreneurship”, has been encouraging and facilitating its students to develop start-up businesses, although the outcomes have not been considered satisfactory due to a number of factors, including minimal experience in business management, limited funding and low market share, plus inadequate coaching and mentoring from related business incubators. In enhancing the role of higher-education institution in helping young entrepreneurs to build and manage tech start-ups, Darmajaya sets to implement Six Success Stages of Technopreneurship Incubation, a plan to obtain 20 candidates of tech start-ups, in which 5 selected winners will receive coaching and mentoring in launching their businesses. The program involves cooperation with lecturers in entrepreneurship, Student Affairs Department, and several external bodies. With well-prepared business plan and exit strategies, such healthy collaboration is expected to improve the survivability and durability of these new growing businesses.