ABSTRACT
In modern society, we cannot simply think of our artwork as tools or artifacts, because people are paying more and more attention to the emotional content of products while also emphasizing their practicality. People often hope to satisfy certain emotional needs through products, such as experiencing friendship or affection, fulfilling hopes or desires, showing taste or style, pursuing nature or a sense of returning, and so on. Products are imbued with rich emotional colors to meet consumers’ emotional needs.
