ABSTRACT
Pop music has hit the top of the global charts nowadays. Korean pop music (K-pop) is widespread around the world, including Indonesia. How much K-pop has pervaded the Indonesian youth of today is the research question addressed in this study. The approach used is a quantitative one using a survey design. Data was collected with questionnaires, interviews and observations. Data analysis used descriptive statistics with mean values, and inferential statistics using chi-squared tests. The results of the study show that: 1) most Indonesian teenagers are familiar with K-pop; 2) the teenagers who like K-pop are predominantly female; 3) there is no difference in knowledge about K-pop between male and female fans; 4) K-pop is not the only music favoured by Indonesian teenagers.
