ABSTRACT

Interventions on built cultural heritage are increasingly triggered by schemes that contemplate the interaction of stakeholders stemming from various productive sectors and fields, as cross-disciplinary collaborations allow to profit from novel and additional resources, both in terms of money and skills. Indeed, interactional expertise and negotiations imply the sharing of good practices and creation of innovative processes. Therefore, the need to find diversified and adequate professional profiles consistent with managing the procedures of a project is mandatory if a heritage management operation is to be successful. Competencies acquired in other contexts may be applied in the built cultural heritage field and make possible additional benefits. The study underlines that the introduction and development of skills normally linked to the real estate field are required in order to ensure conservation and valorization initiatives and “remarket” cultural property. Not surprisingly and with a specific focus on the Italian built heritage sector, several private companies have started fostering heritage management skills themselves.